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AdWords vs SEO – Which is Better

In this day and age, the use of social media marketing is necessary for any business or brand to do well. The reach that comes along with having a presence on social media and the internet, is something that cannot be obtained on any other platform. There is no way in the world to reach as many people as fast as one can using the internet.

With that being said, knowing that this platform has so much potential, it’s important that these markets know how to navigate and use it right, as to use yield the tool correctly. There are many different assistants when it comes to generating traffic on websites and social media pages, including both Google Adwords and SEO. However, for one who is not briefed well on the subject, it may be confusing to decide which is the appropriate to use for the case at hand. While both Adwords and SEO have benefits, for each specific case, there is always one platform that will increase reach better than the other.

Google Adwords

In short, Google Adwords is a marketing platform that Google owns, that allows users to place their ads on many places, including Google search results, and on Youtube videos. Any platform where Google Adsense is used, these paid ads can show up on.
A benefit to using Google Adwords is simply how specified it is. This means that users can pay for their ad to show up at the top of the screen for a certian search, whereas using SEO or other platforms, it would take a bit more work to get a position that high in the search results, and even then, it is not guaranteed.

However, it should be noted that these will be displayed as ads, and it will show that these ads are paid, and not organic search results. This should be noted because this can potentially deter a user from clicking it, whereas SEO simply optimizes so that the website gets found more easily(like this website here), meaning it is not a paid ad, and will not be displayed as such.

Pros

  • Large reach (Google and its platforms are used by almost everyone)
  • paying to be the first or second result shown
  • specific targeted audience

Cons

  • will show as a paid ad, might deter users from engaging
  • the ad will cease as soon as payment stops

SEO

SEO on the other hand, which stands for Search Engine Optimization is not paid advertisements, but paying so that the website does better when it comes to ranking on various search engine sites, not only Google, but also Bing and Yahoo.

This concept is a good idea, not only because of the range, but because of the longievity. With SEO, it is not just for Google sites and platforms, but for all search engines in general. This includes other ones, like Yahoo, Bing and whatever other search engines that a party might use. Also, the SEO will be applicable even after the initial payment is complete. Once organic traffic is now on the website, it will continue to grow. Whereas with Google Adwords, once one has stopped paying to show the ads, they will cease in totality. Because of this fact, the usage of SEO might be better for the member who wants to bring in long term views and customers. Adwords is more for those of which want fast results, and quickly generator views, clicks and traffic on to their website or company page.

Pros

  • Multiple platforms
  • works even after payment ceases

Cons

  • harder to reach the top
  • may reach less people than Google

The Final Verdict

While both platforms have a multitude of uses, some situations simply are better fit for one or the other. For example, a company just starting out might prefer to use Adwords, simply because it generates hits and views faster. Again, this is because one is paying to be the first or second ad showing up in a search, whereas SEO is paying to help rank better in those same searches. For a company that may be a bit older, SEO may be the better choice. This broader range of hits and views may take longer to secure than Adwords, but assuming this older company already has a few customers, it should not be a problem as the diversity and range that comes with SEO will bring in a broader group of people. While Adwords will not boost a company’s orgranic search results, it will put the companies ad at the top of the search result that gets paid for. Again, it should be taken under consideration that these paid ads will be disclosed, meaning the searching user can see that it is an advertisement. This can lead them not to click it, depending on what exactly it is they are searching for. In short, Adwords is best for fast results, and for new customers for a company just starting out, and SEO is better for an already established company wanting to broaden their audience.

Conclusion

In totality, both platforms are useful when it comes to marketing, and generating traffic for websites, companies and brands. However, there are pros and cons, and features that each one has specifically, that the other does not. When it comes to deciding which one is most fitting for the project at hand, one needs to weigh the pros and cons. In short, if a specific targeted group or audience is sought after, Google Adwords might be the better option, whereas SEO would work better for a more generalized open group of people. With that being said, using both platforms in unison could also make a huge difference when it comes to generating growth and reach among the world.

Getting Poll Votes Online for Marketing

No matter whether you are opening a new business or taking the existing one online; marketing is always the biggest requirement. The social media websites these days have made our marketing strategies much simpler and effective. You can find several creative ideas to promote your brand ahead of the competitors. One of the most trusted tricks many big brands try these days is twitter polls. They prefer to add some interesting poll questions online and collect more feedback from audience. Many of them even prefer to buy twitter votes to stay ahead of competitors.

More engagement on social media websites can help you succeed with ease. Anyone can try this trick for capturing the audience’s attention towards business. The relevant and interesting questions can soon help you get unlimited responses online. However, those who are new to this marketing idea might be interested to know more about them.

What are twitter polls?

Twitter polls can help you to post an interesting question on the Twitter platform. These polls have a limited character space for question and then you can have 3-4 options for answers below. Update your poll with most relevant and important details. The twitter platform gives easy customization options for making poll live. You can decide the time duration for the poll to stay active online. Within that duration it can get votes online in bulk amount.

Some marketing professionals also prefer to know about audience opinions regarding their new product or services. Twitter polls can help them to collect valuable information from the target market.

How to create a poll question for your business?

The method to create poll votes online is quite easier; anyone can try it with ease. The idea is to motivate people to get twitter poll votes fast so that you can stay ahead of competitors. The process of creating polls is quite easier; below we have highlighted a few simple tips regarding the same:

  • Start with a tweet: Go to the Twitter account and then click on the tweet button to compose a new one. You can find this option on the top right corner of the screen.
  • Start twitter poll: Now choose to add poll option from the available list. You can also choose some relevant hashtags for your poll to make it go viral. Make sure your poll question is short, fun and clear. It must engage more people online.
  • Add your question: The next task is to fill the space for question with a relevant thought in your mind. Make sure your question is unique and can connect to your target audience. In the answer section, put relevant options for your poll question.
  • Choose duration: The next task is to set specific duration for your polls. The polls will stay active online for that set time.
  • Post your poll: As soon as your poll question is ready, you can post it online. You can also buy twitter votes fast.

You can contact some professionals online at https://www.onlinecontestvotes.com/ to buy poll votes fast for your brand. It can soon help you boost your credibility in the market.

What Are the Advantages of a SSL Certificates for a Small Business Website?

This article is writing by our guest writer from themarany.com who also write a great article about best dyson fan.

With increasing Internet penetration and also the burst of social networking, smaller organizations are no more in a disadvantage. They can sell their services and products to clients from throughout the planet, target viewers in virtually any department and area and also position them for growth. While on-ground infrastructure should meet to accomplish victory, the net has guaranteed that small enterprises have a fresh path of reliable and reasonably priced marketing. They can spell out their offerings and also are ensured of an upwards trajectory, given their plans are all right.

Nevertheless, that the lynch pin for the whole surgeries is a site and all facets revolve round the exact same. When people arrived at the web site of your little company, they ought to be in a position to find an instinctive feel and readily obtain the things that they truly are searching for. Further, most people are looking for more out of the view of data security any time they participate with anyone online. Thus, the security of your site is an essential variable and people needs to be certain the very same, to maintain confidence and build up a bond.

This really is the point where the function of SSL certifications is available in. The expression SSL is enlarged into Secured Socket Layer and also this particular certification is a tiny data file which binds a cryptographic secret to the particulars of the company. Companies want an SSL certification, as a way to initiate a secure session together with browsers. Once setup, the application routine varies from HTTP to HTTPS and based upon the browser that a padlock or perhaps a green bar is displayed.

The crucial benefits for a small company are

1 ) SSL is Very Important to drive house business credibility

By simply installing an SSL certification, organizations indicate they worry for data security. Setup of a SSL certification isn’t an off-the shelf functioning. A regulating authority performs a number of tests to authenticate an business until the certification is issued.

2) Data profiling

Together with SSL certificate, there’s encryption of datafiles have been prevented from getting tainted whenever they’re now being moved and there’s protection against malicious attacks. It’s so ensured that advice simply reaches the intended receivers also it is not intercepted by any 3rd party.

3) Google affirms SSL

SSL certificate is among those parameters known Google search engine optimisation. About near to 40 percent of organic listings over the very first page of Google have been HTTPS. HTTPS can be an indication in Google’s algorithm as 2014.

Each one the above mentioned means greater customer traffic and confidence, which are the only real aim of a small business using a site. It’s hence a nobrainer which SSL certificates are all vital for just about any smallbusiness site.

How to be a UX designer

If I were to ask you, what a UX designer is or even how to become one. Most people would have no idea what I was talking about. UX designers are apart of everyday life, you just would never know unless someone explained it to you. UX designers are in extreme demand and the job opportunities are only increasing. The best thing about becoming a UX designer is you do not have to go to school and get a degree or in debt with student loans!

According to the experts, UX designers are hidden people that work on digital and physical websites, apps and other things, to make it more user friendly. They provide a nice balance between humans and technology. UX designers just dont work on one part of a product, they work on multiple interfaces. They have to do a lot of research and testing. UX designers sol purpose is to make the users experience more efficient to the customer from beginning to end.

In order to become a UX designer, you need to be able to make an emotional connection between technology and the users. To become a UX designer you don’t need to go into debt in college, because you don’t need a degree! Most are self taught, and from many different educational groups. Visual design, coding, marketing, and research are only four related fields that make it easy to transition to UX designers. UX designers jobs can be broken down into three categories: research, design, and testing.

There are common user experiences skills that all aspiring UX designers should know. Along with 25 design terms that are needed to know. But in order to learn these skills, there are plenty of opportunities. Free course, tutorials, paid bootcamps. Another great way is mentorship, other student supports, and many other services just by a simple Google search.

The best ways to start your way to a career as a UX designer is to start by doing the free courses and leg work of basic knowledge, but finding an internship, or volunteering. Start to build a solid and diverse portfolio. Develop a network, find a mentor, stay updated on trends, understanding the needs of people, subscribe to blogs to help yourself stay up to date. Most importantly if you have no work, work on fiction work, fake projects. Share your projects, but please don’t get upset with feedback. It helps you grow and get better at being or becoming a UX designer.

Do not forget to take full advantage of all the information and educational information available to you, on your exciting new career goal. If not today maybe for the future. UX designers are only supposed to increase moreover the next few years. Without needing to go to college and getting a degree.

If you are looking for a career that is forever changing, creative, and you are understanding, trendy and know how to relate to human emotions this is perfect for you. To further look into becoming a UX designer look at these extra areas to search. Free learning paths, e-books and guides, there is even a career tracks that offer scholarships. Remember never stop being curious, never stop learning.

Top 3 Most Popular Linux OS in 2019

The three most popular Linux OS version of 2019 are listed and discussed in this article. The list is in reverse order, starting with the third most popular and ending with the most popular version.

The third most popular Linux OS in 2019 is Linux Mint, Mint is a spin off version from the popular Linux Ubuntu, Linux Mint decided to branch off and start their own Linux version when the Ubuntu team added the Unity desktop environment as the default choice, Linux Mint instead focuses on a clean and classic desktop environment with the standard Mint shipping with the Cinnamon desktop environment. Linux Mint also has a clear focus on attracting Linux beginners with its easy to follow graphical set up and friendly community ready to answer any and all question no matter how basic it might be for a more advanced Linux user.

Since Linux Mint is branched off Ubuntu it is compatible with the Ubuntu software repositories and chances are good that if you find any software that is made for Ubuntu it will run just as well on Linux Mint with some minor tweaks.

At second place over the most popular Linux OS versions we find Manjaro Linux which is branched off from Arch Linux, Manjaro Linux shares some of the same thinking and philosophy as Mint in the sense that they branched off in order to make a user-friendly version of the Linux OS they spun off from.

Manjaro Linux has a graphical installation and unusually for Linux most of the settings can be tweaked graphically with no need to open up text files and edit, something that can be daunting for someone who is just learning Linux. Manjaro Linux is just as Arch Linux a rolling released which means that new parts of the OS is released as soon as it is deemed ready for use instead of being collected together with other parts and released as a brand new version, this has the added benefit of the user always having the latest software available and never having to worry about updating the whole OS system when a new OS version is released.

The most popular Linux OS version for 2019 is MX Linux, MX Linux is built upon Debian Linux’s stable branch, this means that MX Linux will not get the bleeding edge software but instead will get software that has been thoroughly tested and have been found to cause minimal problems, this is good for users who need low downtimes and who do not want to or cannot for one reason or another spend time and resources on troubleshooting after updates these users can include servers for companies and or webservers. MX Linux is using Xfce as default desktop and this makes it resemble the Windows desktop this can be an attractive feature to have when dealing with users who are transitioning from Windows to Linux. MX Linux is also light on resources which make it a good fit for servers.

3 Effective Tips For Hiring a Web Designer

Starting and running your own business can be a difficult task at times. Having an online presence can go a long way towards achieving your goals. Launching the perfect website for your business is an excellent way to increase traffic, gain subscribers, and boost sales. The best way to check this task off your things to do is, to hire a good web designer. However, there are so many web designers out there, finding the right one for you can be difficult. Here are three tips for hiring the right web designer for your business.

1. Ask the right questions

It is imperative that you ask questions when looking for a web designer that is right for you. A good question to start is will the website domain be in your name or the Perspective web designer’s name. This is a good question because, sometimes if there are problems down the road, you may need to take your business elsewhere.

The next question you will need to ask your potential web designer is, can he or she provide the source files just in case something goes wrong. It is important to have access to these materials in case you have to use a different person for repairs.

Be sure and find out if your potential web designer has an understanding of SEO (search engine optimization). It is imperative that you ask this question because it will play an important role in where your website will appear on the Google search engine.
There is one more question that you should not forget to ask. After you have had a look at your prospective candidate’s portfolio, be sure and ask what his or her Better Business Bureau rating is. After all, your project is important so you will want to work with someone you can trust.

2. Know what you want

When shopping around for a web designer it is extremely important to have an understanding of what you want. It will be extremely difficult to communicate exactly what you are looking for in a design if you have not done your research In advance. Such as, what are your goals for your website? When do you want your website to launch? Do you want your website to specialize in leads or sales or branding? After you have made these decisions sit down and put together a wireframe or a sketch to be sure, your potential web designer will understand exactly what you.

3. Place quality over, price

Sometimes it can be overwhelming to look at the bottom line when planning a project. However, as tempting as it may be to accept a cheaper bid to save money, at the end of the day you will pay more if you sacrifice quality. That is a good way to find yourself wasting time and money on repairs and re-doing things. A better way to save money on a project is to pay by the project and not by the time such as an hourly rate.

Top 3 Most Popular Social Network in 2019

In this article we will rank the most popular social media sites for the year 2019.
We will begin with the third spot and end with the first spot. The ranking is based on user interactions and active monthly users.Twitter comes in at number three with 321 million active users, this is a couple of percent lower than for 2018 but still enough to claim the bronze medal. Twitter was the first major site to offer what is now known as microblogging with a limit per post of 280 characters users have to be clever and witty instead of just lengthy in order to get their argument across. Twitter is also famous for housing a lot of celebrities and politicians more so than other site and the news often cite Twitter posts as source. Famous active users range from Katy Perry, Barack Obama and the United State President Donald Trump.

What has been seen as its strength by many, the quick and short messages have also been criticized by others because it makes deep debate where both sides get a chance to lay out their arguments very hard. Even with its flaws Twitter is loved by many people and it claims the third place in this year ranking.

Instagram comes in at number two, the amount of monthly active users is one billion, three times as many as Twitter, a recent report claimed that 35% of adults in the USA has an active account. Many love Instagram for it straight forward approach of showing pictures and videos, the interface is easy to use and after Facebook bought Instagram and increased the integration between the two platforms making it even more approachable for many users. The term “influencer” that is now used on many platforms to describe a popular user with a big following was born on Instagram and many of us also know of at least one so called “Instagram celebrity” a person who first became a celebrity on Instagram instead of a celebrity who started using Instagram.

The users with the most followers include Selena Gomez, Cristiano Ronaldo, Arian Grande among many others.At number one we have Facebook the site that gave birth to the whole social media market. With over 2.4 billion users Facebook plays in a league of its own. Chances are you do not know anyone who does not have a Facebook account and for many people the Internet and Facebook is the same thing since all they use the Internet for is to go on Facebook. Facebook had humble beginnings starting as a way to rank classmates in collage for the founder Mark Zuckerberg but it soon took on a life of its own.
Even though the last couple of years have been shaky with Facebook being accused of enabling Russian influence in western election and the site selling user date they promised not to share the site is still flouring and Facebook is spending massive amount of money to stay number one.

Top 3 Most Popular Mobile Browser in 2019

These days, everyone takes a smartphone with them wherever they go. They use it as a clock to keep up with the time without having to wear a watch. They use it to contact the people that they love and make sure that everyone is okay. They use it to play games a lot of the time because there are a lot of games available. But they also use it as an internet source, something you can go to instead of your computer so that you can check your email or social medias easily.

In order to do those things, you would need to have a good mobile browser that will work well enough for you to do it. In this story, I am going to list the top 3 mobile browsers that you can get so that you can do whatever you want on your smartphone and mobile device without any issues or trouble.

Keep in mind that all of these browsers are all different and each give you something new to look forward to upon use. Make sure to try them all.

The first one on the list is actually a pretty basic one and it’s the Internet browser that comes on your phone when you buy it. This browser does not have a name or a brand attached to it, it’s just there. But it does it’s job and it’s a pretty good mobile browser considering it was made specifically for mobile devices and nothing else.

The second on the list is UC Browser. This mobile browser is one of the more popular ones as it does everything you would want a mobile browser to do and even more. The browser comes with games installed onto it so you can click it anytime and play some fun mobile games without having to download them onto your phone, or lose your storage space. On top of that, this browser is one of the smoothest and fastest mobile browsers out there and the developers plan on keeping it that way.

Lastly, we have Google Chrome. This browser might be one that you are already familiar with and maybe you are even using it right now to read this, but they also have a mobile version for your smartphone devices. People often go to this browser because it’s one that they already know and it does what a browser should do. A perk that comes with this browser that the others don’t have is that you can sync bookmarks and accounts from your desktop browser to your mobile one so you never lose anything.

These are the top three mobile browsers that you can get in 2019. Try them out and see what you think of each before making your final decision. They all have their own unique qualities and they all have something different to offer. You might like one more than the other depending on what you expect and want to get out of a mobile phone browser.

Top 3 Most Popular Blogging Platform in 2019

If you are interested in starting an online blog, you are in great company. There are dozens of people all around the web that blog as their hobby or do it to make an income. Whatever your reason may be that made you want to start a blog for yourself, you’re in luck. I have a list of the top 3 most popular blogging platforms that you can sign up for in 2019. Here you will find the best sites to use to start up your blog, but keep in mind that all of these sites offer different things.

That means some may require you to post consistently before you are eligible for ads, others may want you to sign up for a paid membership to have ads for revenue, and some may be completely free to use but no ads are involved – Meaning you make no money off of the site and you are doing it simply because it is something that you enjoy. Without further introduction, let’s get to the blogging sites.

The first on the list is less of a blog and more of a website. This site is called WordPress, it’s one of the most popular blogging sites and it’s fairly easy to use. You can create a site for free by using the basic settings and themes that are available when you create an account. If you want special features and more themes to become available you will need to upgrade to a paid membership for your site, but you can start with a basic account to see how you feel. This allows you to test the waters and see if you enjoy blogging or if your blog is going to become popular enough to make upgrading worth the money.

Blogger is next on the list. This site is run by Google, making it easy to set up Google adsense so that you can earn revenue off of the content that you post to your blog. However, there are limits and guidelines that you need to know about. If you want ads to appear on your blog, you will need to have at least 3 months worth of posts on that blog and you will need people to interact with those posts. You also need to make sure that your content follows the Google Guidelines, otherwise your blog will be demonotized and you will not make any money off of it.

Now for Tumblr. This site is for more than just fanart and TV show related things. This is a blogging site first and people often use it to gain a following. Out of the three sites listed, this one is the easiest to use, with more options for themes, less guidelines you have to follow, and you can gain a following fairly easy due to the tagging system. However, you can’t currently make any money off of Tumblr. Other than that, it’s a good site to start with if you want something easy.

Ways to Keep Your Photos Safe on an Iphone

If your like me then you understand the importance of a photograph and you would do anything in your power to keep them safe. Most people keep a majority of their pictures that they take through their cellphone and stored on their cell phone’s archives. This is a great way to store photos since you can easily show them off to all of your friends while your on the go, and you can utilize the storage space that is already available on your phone’s memory. But what happens when something goes wrong with your phone, or God forbid it gets ruined and you lose all of those great memories? That is why you really need to consider some alternate back-up plan for your pictures and know how to back up the photos you take on your iOS phone.
One sure fire way you can ensure that your photos are being saved and backed up properly is by utilizing the cloud. The cloud, although most people are uncomfortable using it since they don’t know how it works, is actually a rather simple yet effective way of storing memory. The cloud is just an alternate storage hub that is capable of storing things from your iPhone automatically as they are retrieved making it easy for you, and super convenient. Although you may not understand how it works exactly, I can tell you it is no different than how the memory on your phone works, it simply extracts data and stores it in another place for safe keeping. Then whenever anything happens to your iphone and the memory gets erased or ruined you can always gain access to that data by logging into another iphone and using your Itunes account information and just like magic everything from your original Iphone will be there!
Another great way to back up the photos on your Iphone is by downloading and using the Google Photos app. If your already a google account user, which most people are, you can simply download the app and login with your google account information quickly and easily. If your not a google account user it is very easy to set an account up, and takes little to no time at all. After you log in you will be able to select the option for google photos to have access to all of your data and it will automatically start to back up every single picture on your phone. This is a really convenient feature that allows you to save a multitude of data and the app is completely free. This is also a nice way to back up your photos because even if your Iphone dies and you have no access to the phone itself or any other Iphone for that matter, you can always just log in to your google account using a computer and all of your photos will be there!
So let out a sigh of relief knowing there is hope for your photos even after you Iphone is dead. You can use either of these quick, convenient and reliable methods to back up your phone and also to give you peace of mind.